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Managed YouTube Channel
Managed Charles' page from uploading videos and creating playlists, to optimizing SEO on videos and other back end needs. Also responsible for managing the uploading and optimization of each YouTube Short that went live.
Social Strategy
Before taking over his channels, I helped assist with the multi-platform strategy that we planned to execute while running Charles' channels.
Content Creation
Responsible for concepting and editing Instagram Reels. Would write weekly trend briefs for Charles' personal photographer to capture footage for the race and then create assets based on what I would get. Also was responsible for uploading to the platform.
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